Viola to give away entire discography for free
Finnish act Viola, a longtime favorite of mine - they have a track on "Reader's companion volume two", has decided that from now on all their music will be free and posted for download right here: http://www.violamusicclub.com/
Not only that, the band also says that starting in April, they'll be posting a new song on the first of every month. There still might be some limited edition physical objects in the distant future, but the music will always be available to everyone. Says the band: "There are plenty of reasons for our new approach, but the one main thing is that releasing records hasn't been economically speaking very reasonable for us. And since we can create and record music practically without expenses we have decided to get rid of all intermediary agents like pressing factories and record shops so that people have a chance to get our music free of charge. This new method also creates a new spontaneity since there are no more waiting periods before getting our music to reach the ears of our listeners."