The Friend - This hour (video)
A new video from Finnish indie/pop act The Friend.
Is this a Hedwig reference? I certainly hope so. The Friend's new album "Athletic girls" is out now via and you can preview a couple other tunes here.
Boring, but competent indierock from Finland. Mines similar modern rock territory as New Decade (Interpol, et al.) except that The Friend keeps everything under strict control to the point of tedium. Every edge, every sharp word, sanded down to dull dull dullness. Practice makes perfect makes me lose interest. Big aspirations toward arenarock grandeur don't help either, as it only serves to highlight how long the road truly is. I suspect they do well within their own local Turku scene, but when it comes to the world stage, The Friend are small fish in a big, big pond.
- Avi Roig